The biggest sales of the year

Complete 360 Marketing ATL & TTL Activation

Partner with us to create an extraordinary business
event tailored to your unique story

Clients’ brieft

Plan and deliver complete marketing activation for the biggest 11.11 campaign

Client : Shop (Aliibaba) MM Biggest E-Commerce Platform

The

Challenge

Strong ROI

Create strong ROI for the entire marketing activations, with return from marketing investment to sales revenue.

Captivating Visuals

Activate nationwide productions and media buying plan, capture market attention with strong story telling visuals

The Biggest sales of the year


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YoY Revenues Uplift

Tracked revenue from the campaign resulted in 21x revenues uplift YoY from comparing similar periods.


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ROI increase YoY

The campaign ROI (Return on investment tracking total GMV generated by Marketing spend) increased by 40 from YoY (14 vs 38) where $1 generated $38 in revenue return vs $14 a year earlier.


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Total Impressions generated

Campaign generated 34m of total impressions, where 21m (non-unique) is an estimate from offline billboard and bus stickers information. 13m (Unique) is from digital ads run online.

How Did We Exceed all expectations?
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How

Our Design Principles

We follow design thinking principles in approaching all clients problems or expectations. Our internal meeting starts with clear objective creations, budget calculations and situational planning. We don’t give you just 1 sceneiors, we give you more where we give you a even better sceneiors for your creative objectives.

Gallery

Showcase Our Captivating Visuals

We showcase here some of the most stunning visuals we have created for the campaign (Social Media, Key Visuals, TVC and Bus Ads)

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Total sub tasks delivered!


Productions

Bus Stickers

ATL Management

Billboard Ads

TVC Productions

11.11 TV Commercial

Graphic Motion Video

11.11 Mechanics Video

Event & Influencers Management

11.11 Mega Show

Event & Influencer management

11.11 Mega Show Live

Campaigns Management

Social Media Activation