New Phone series launch
Vivo Productions
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event tailored to your unique story
Clients’ brieft
Deliver productions plan for new series V29
Client : Vivo Myanmar
The
Challenge
Sharp Message
Create right visuals cue messaging by incorporating the aura light, key phone features of the new series V29
Story Telling
Through KV and TVC, tells the stories of friendship and family between the 2 vivo product ambassador
We Delivered!
International Creative support
For this mega project we employed our international resources! The creative idea was done in collaboration with a creative designer based in Singapore, Photoshopped done in China and final artwork done in Vietnam! This is yet another example of global remote collaboration coming to live!
Visuals Revisions!
Our KV iterations took a total of 4 proposals and 21 revisions! It was a lot of work but we were not stopping till we meet the design principles
Total Impressions generated
Our team managed the art direction and mandarin communication part of the television production, which ensure Vivo China HQ visions come true to live and to their expectations. The results – Campaign went viral! The story of families and friendship unfolded in the backdrop of mountainous location during the heartwarming festivities of Thadingyut!
How Did Manage?
Art of Communications
We follow our cheeky internal principles of “hitting the spot” where we focus not on the workloads or how difficult the task is hand but on truly understandin objective and satisfying the clients demand. Vivo, an international brand, we had to communicate both in Mandarin, burmese and English. Tough? Certainly but it was yet another satisfying project where we not only delivered, but we excelled – Because the phone sold out ahead of expected dates! How cool is that!
Gallery
Showcase Our Captivating Visuals
We showcase here some of the most stunning visuals we have created for the campaign (Social Media, Key Visuals, TVC and Bus Ads)
Total sub tasks delivered!
Productions
V29 Key Visual
ATL Management
V29 Store Standee
TVC Art Direction
V29 TVC
Video Production
V29 Product Video
Video Production