New Phone series launch
Barmaso Productions
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Deliver productions plan for Barmaso Brand
Client : Barmaso Myanmar
The
Challenge
Stunning Visual
Collaborate with award-winning actress Wutt Hmone Shwe Yi to create stunning visuals that showcase our brand’s top-notch quality.
Creative Storyline
Craft a consistent narrative of Barmao’s top-notch quality through key visuals (KV) and television commercials (TVC).
We Delivered!
International Creative support
For this project, we leveraged our international resources to achieve outstanding results. The creative concept was developed collaboratively, with a storyline crafted in Singapore, graphic artwork created in Vietnam, and final color grading for the TVC completed in Thailand. This project stands as a testament to the power of global remote collaboration bringing ideas to life.
TVC Revisions!
Our TVC underwent a total of 17 revisions, reflecting our commitment to precision and meeting our client’s exacting demands. Collaborating closely with our dedicated team and editor, we ensured that every moment in the TVC came to life as envisioned. While many agencies might limit revisions to three, we believe in going the extra mile until you are truly satisfied with our work. Trust in our team’s dedication and commitment to delivering excellence.
Likes Viral TVC
Our Barmao TVC went viral, amassing an organic 3 million views and over 100,000 likes on social media channels! This campaign was especially significant as it marked the return of our celebrity actress to the screen after several years. Beyond conveying Barmao’s message of top quality, the TVC also left a lasting impression with its humorous moments, highlighting the consequences of not choosing the Barmao brand.
The Secret of the viral TVC
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How
Simple Concept!
After grasping the assignment, our team brainstormed several funny storylines. One that particularly resonated was centered around the message ‘barmaso thone lite yin p paw,’ which translates to ‘You should have used Barmaso.’ We crafted a storyline depicting our celebrity being picky during a photoshoot, insisting on using only top-quality products. Through different scenes, we showcased humorous moments when people opted for brands failed. Each scene concluded with the actress delivering the tagline. This straightforward yet impactful message resonated well, evidenced by the TV commercial garnering over 100,000 organic likes—a testament to our creative endeavors!
Gallery
Showcase Our Captivating Visuals
We showcase here some of the most stunning visuals we have created for the campaign (Social Media, Key Visuals, TVC and Bus Ads)
KV Productions
Brand Key Visual
TVC Production